Throughout the past year, leaders and companies across the globe have had to step up and adjust to unprecedented challenges that have affected both employees and customers, from the ongoing COVID-19 pandemic to the global reckoning over historic racial inequality and injustice. While the pandemic’s impact on the airline industry has been staggering, Delta responded with swift, decisive action under CEO Ed Bastian's leadership to put people over profits. The airline prioritized customers' and employees’ health and safety above all else and ultimately saved jobs, preserved liquidity and cash balance, and positioned Delta for the future. In an MIT Sloan Management Review piece about leading purposefully, his leadership was summarized with a quote, “It’s people over profits. We strongly believe that if we take good care of our people, including our customers, they will take care of the bottom line for us. We needed to lean on people’s loyalty. They will put us ...
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